Instagram Tagging; An essential practice.

Tagging on Instagram may be one of the dos untapped goldmines that is around. Tagging products, people and places drastically increases the reach of your posts as well as your engagement. Posts that include these tags statistically do much better than their untagged counterparts. This will teach you everything you need to know about tagging to make sure that your Instagram is reaching its full potential.

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Stephanie Rayner
Making Easy Graphics for Social Media

Have you ever wondered how many people actually read your Facebook and Instagram captions? You can pump out up to 2,000 characters for Instagram, and a whopping 63,206 characters for Facebook (read: insane), but that equates to diddly squat if people are passing you by – super sucky if you’re trying to get an important or timely message across quickly. Fun fact: users engage with posts that have shorter captions (below 300 characters for Insta and just 40 characters for Facebook). Bearing that in mind, cut through the social media’s image-based and caption-heavy content with a beautifully designed, well-timed graphic tile.

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Stephanie Rayner
How to Set Kick-Arse Social Media Goals for Your Small Business

We know now, more than ever, that setting up social media for your small business not only promises awareness and recognition of your brand within the online world, it also offers your business a sense of legitimacy. Doing it without any main objectives or goal-setting framework, though? Not the most effective way to get the most from your efforts. To make social media a viable and valuable asset, you need to set strong and effective goals that align with the needs of your business. Here’s how.

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Samantha Kodila
The Ultimate Guide to Nailing your Instagram Captions

These days, Instagram is much, much more than just a photo-sharing app. Your beautiful photos are still front and centre, but your captions? They’re now just as important to ensuring people engage with your brand.“ But do people really read them?” you ask. We’re here to tell you yes, abso-freaking-lutely. Thankfully, you don’t need to be the next J.K. Rowling or invest in a copywriting whiz to write a valuable and engaging caption. Here’s the lowdown on what it takes to write a great caption.

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Samantha Kodila
Productivity Apps: How to Stay Focused in a 24/7 World AND Get Sh*t Done

Did you know there are more than 2.2 million apps in the Google Play store and almost 2 million in the Apple App Store? It’s a lot to search through, especially when you’re looking for an app to keep you focused, motivated, organised and, most importantly, productive. Who has the time, right? So we’ve done the research for you and put together a stack of our favourite apps that we use to keep you on top of your game.

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Samantha Kodila
Suck it, Procrastination: 7 Tips for Beating it

Your bedroom has never looked tidier. Your bathroom? Spotless. You’ve sent approximately 176 memes to your bestie (she’s onto you by the seventh one). Oh, and that book you’ve been meaning to read? Finished it – all 834 pages. That’s procrastination 101 right there. And, unfortunately, it doesn’t do you any good. So how do you tackle it? Here are some of my tips to help you beat the hecking heck out procrastination.

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Samantha Kodila
How to Deal with Setbacks in Small Business

We hate to use cliches but they really do apply when it comes to dealing with small business setbacks. A setback can not only be shocking and painful, but also leave you completely bereft and unsure of how to continue moving forward with your venture. How to cope? How to fix it? How to get back on track!? We’ve got you. Read on below for our tips on how you can tackle the dreaded setback, cut through the overwhelm and transform your worst problem into a winning solution.

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Samantha Kodila
Working from Home? 11 Tips on How to Do It Successfully

Working from home: it’s the ultimate dream – or is it? The reality is, while there’s perks to working at home, it still has its difficulties. You see, a lot of us are just not naturally wired to transition from thinking of our home as our safe and comfortable space and into our income-generating, put-your-concentration-face-on workspace. So we’ve come up with some top tips on how you can succeed at nailing working from home.

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Samantha Kodila
Facebook’s not dead yet. Here’s why.

Facebook is undeniably the biggest social media platform on the planet, promising to connect your business to potentially millions of users. According to Stastica, an online statistics portal, Facebook had more than 2.27 billion active monthly users in the third quarter of 2018. BILLION. Totally, mind-boggling. And yet, businesses are gravitating away from it. Why? We discuss.

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Samantha Kodila
Tell the Story of Your Business with Instagram Stories

Last week it was Instagram Stories’ 2nd birthday – hip hip, hooray! 🎉 While this funky feature has only been part of Instagram for the last 24 months, it has rapidly evolved from a simple photo and video sharing tool to a business marketing dreamboat, creating an overall experience that’s fun, refreshing, and personal. Let us tell you a little bit about why Instagram Stories is hella great for your small business.

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Grace DormanComment
How to use CTA's in all your Instagram posts.

The way the Instagram algorithm is working at the moment means that you’ve only got a limited amount of time to capture the attention of your audience, before they’re prompted to move on and engage with other content. However, if you’re putting time and effort into creating each post you want that engagement, right?

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Grace Dorman